If you are a small business owner, or even if you are a freelancer who designs for other people, hiring a freelance graphic designer might be your best option. In this article, we'll explore the pros and cons of each type to help you decide what is right for you.
When you make a presentation, your audience is looking to thoroughly understand what you're presenting and how you plan on achieving it. If your visuals and notes don't draw the audience in and make them want to learn more, then you've failed as a professional. For those reasons, it's important that presentations be designed professionally for maximum impact.
Infographics are a great way to get your point across and give more information to your readers in a quick and easy-to-understand format. In this article, you'll learn how to use infographics for marketing your business, blog, or social media page.
Email marketing is a valuable tool for any marketer because it allows you to reach your target audience at any time of the day. You can use this strategy as a way to communicate with your customers and grow your business.
Social media has changed the way people communicate - it's something that many businesses are either using or planning to use in order to advertise their brand. Some companies are finding success with social media, while others are struggling because they don't seem to know how to promote their business on this platform. This article discusses what makes social media important for your business, and why you should consider creating a strategy if you haven't already.
Print marketing is an increasingly vital tool for businesses to compete in the modern age. It can be difficult, however, to know exactly what print marketing entails so let's take a step back and give you some insight into print marketing.
There's a good chance you've seen posters around your neighbourhood before. These informative, eye-catching visuals are often used to showcase everything from the latest concert in town to a new apartment complex opening up down the street. And while posters might seem like just another way for companies to get their message out there, they're also an incredibly powerful tool that you can use in your business.
Learning how to manage a graphic design project can seem overwhelming when you are just starting out. Designers want to be able to take on any number of projects and feel confident in their ability to complete them efficiently and effectively. In this guide, we explore the essential steps involved in managing a graphic design project from start to finish.
Graphic design is the process of visual communication, in which the artist uses mainly typography, photography, and illustration. The elements of graphic design are often divided into categories including typography, image and colour.
In the last few years, branding has changed rapidly. Gone are the days when you could create a logo, find a colour palette and call it a day. Nowadays, customers want to feel like your company is there for them - that they can count on you to be an expert in your field and provide them with quality products and services.
Having a professional logo design for your business is an investment that will help you grow and succeed. It's true that a company's logo is the face of the company, but it also creates a connection with customers. The more memorable a customer finds a brand, the more likely they are to purchase from you.
The importance of keeping design project deadlines is often overlooked, but they can be the difference between a successful and unsuccessful project. Unfortunately, when deadlines are not met it puts the designer in a precarious position.
The right graphic designer for your project can make all the difference in the world. With so many options out there, it's hard to know who to trust and who will give you the best value for your dollar. Worry not - this guide will show you how to weed out the bad designers, and give you some tips on how to spot the good ones.
For any project, a graphic designer undertakes, there are a few key things that a client needs to be able to provide. Their brand's colour palette, logos and any other branded collateral, an updated list of what other designers have created for them in the past, and once you're done with the first version of the design - give feedback!
Design can have a huge impact on how your customer perceives your company. For example, if your design is too busy it could distract the reader from reading your content. Or, if you choose colours that are too similar to other websites in your industry, there is a chance that it will blend in and not stand out. To help you navigate the complex world of graphic design, we've created this handy guide to illustrate what goes into the process.
Would you like to know all the reasons why your business can benefit from professional print and digital design or marketing? You've come to the right place...